Key Insights from Advertising Week 2025 Every Marketer Should Know
Marketers Gather at Advertising Week New York 2025: Key Highlights In early October, the bustling Penn District of…
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Influencer Fashion Show Highlights the Future of the Creator Economy
Influencer Runway Show Showcases the Evolution of the Creator Economy The recent influencer runway show on October 20,…
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Streamer Assault Raises Safety Concerns at TwitchCon 2025
Streamer Assault Sparks Safety Debates at TwitchCon 2025 A recent incident involving popular streamer Emiru has raised significant…
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Cava Links Loyalty Rewards to Gaming Culture through Clix Partnership
Cava Partners with Pro Gamer Clix to Launch Cava Pass Challenge, Integrating Gaming Culture into Loyalty Rewards Cava,…
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E.l.f. Cosmetics Launches First Livestream Shopping Ads on Twitch
E.l.f. Cosmetics Pioneers Livestream Shopping Ads on Twitch, Boosting Engagement and Sales In a groundbreaking move, E.l.f. Cosmetics…
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Snooki Joins Lysol in Social Campaign for ‘StinkCheck’ Product
Lysol Partners with Snooki for Engaging ‘StinkCheck’ Social Media Campaign Lysol, the household name under Reckitt, has launched…
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Herbal Essences Revives Infomercial Charm with ‘Scent Traps’
Herbal Essences Revives Nostalgic Infomercial Style with ‘Scent Traps’ Campaign Featuring Amaya Espinal Procter & Gamble’s Herbal Essences…
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Dan and Phil Discuss Parasocial Boundaries in Their 16-Year Journey
Dan and Phil Explore Parasocial Dynamics After 16-Year Journey In a recent discussion, popular YouTube duo Dan and…
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Target Adopts Social-First Marketing for Woolrich Collaboration
Target Embraces Social-First Marketing Strategy for Woolrich Collaboration Target is revolutionizing its marketing tactics with a social-first approach…
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Axe Combines TikTok Absurdism with Innovative Brand Design
Axe Unveils Innovative Brand Collaboration with TikTok Designer Emily Zugay In a bold move to connect with its…
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Gap Inc. Enlists Micro-Influencers for Innovative Affiliate Initiative
Gap Inc. Launches Micro-Influencer Affiliate Program to Enhance Cultural Engagement In an innovative move to strengthen its cultural…
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Evolving Brand Expectations for Creator AORs Amid Rising Investment
Evolving Brand Expectations for Creator AORs Amid Increased Investment Key Takeaways from Advertising Week’s Panel on Creator Marketing…
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CeraVe’s Innovative Social Partnership with the NBA Unveiled
CeraVe Partners with NBA to Enhance Skin Care Presence Through Innovative Initiatives CeraVe, the leading dermatologist-recommended skin care…
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Motto by Hilton Celebrates ‘Main Character Energy’ in New Social Series
Motto by Hilton Launches “Guest Quests” Series to Engage Young Travelers with Main Character Energy In a bid…
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YouTuber’s Company Faces Financial Strain from High Video Production Costs
MrBeast’s Production Company Struggles Amid Rising Video Creation Expenses YouTube sensation MrBeast is reportedly facing significant financial challenges…
