Alan Dye, Apple’s Design Chief, Now Heads New Creative Studio at Meta

Alan Dye, Apple’s Design Chief, Now Heads New Creative Studio at Meta

Alan Dye, who has served as Apple’s head of user interface design for nearly two decades, is making a significant career move as he transitions to Meta Platforms Inc. to lead a newly established creative studio focused on integrating design, fashion, and technology. Dye, known for his crucial contributions to various Apple products, including the iPhone, iPad, and Mac, was instrumental in developing features like Liquid Glass, unveiled with the recent iOS 16 update.

Mark Zuckerberg, CEO of Meta, emphasized the studio’s mission to redefine product experiences by treating intelligence as a vital design element. “Our idea is to treat intelligence as a new design material and imagine what becomes possible when it is abundant, capable, and human-centered,” he noted in a corporate announcement.

Dye’s departure follows Apple’s recent reshuffling, including the exit of artificial intelligence chief John Giannandrea, marking a time of transition for the tech giant. Steve Lemay, who has played a vital role in Apple’s design landscape since 1999, will take over Dye’s responsibilities.

The new creative studio at Meta will also include talents such as Billy Sorrentino, previously a leading designer at Apple, as well as other experts from the Reality Labs and industrial design teams. This strategic move underscores Meta’s commitment to fostering innovative advancements, as Zuckerberg envisions a “new era” driven by augmented reality and AI-enhanced devices designed to create more natural human interactions.

Key Points:
– Alan Dye leaves Apple after almost 20 years to head a new creative studio at Meta.
– The studio aims to merge design, fashion, and technology to redefine future products.
– Key personnel from Apple and other tech sectors will collaborate in this venture.
– This move reflects Meta’s ambition to innovate within the AI and augmented reality space.

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