Human Driven AI Launches HDAI Certified™ Program for Marketing Teams
ATLANTA, Oct. 22, 2025 /PRNewswire-PRWeb/ — Human Driven AI, a leader in AI training and consulting for marketing and communications professionals, has unveiled the HDAI Certified™ program, a new live certification initiative designed to enhance the proficiency of corporate marketing, public relations, and communications teams. This innovative program aims to equip these teams with the essential skills needed to effectively utilize generative AI, ensuring optimal operational performance in the coming years.
Program Overview
The HDAI Certified program draws on over two years of hands-on training experience with a diverse range of clients, including major technology firms, large retail enterprises, and notable nonprofit organizations. This structured credentialing approach allows organizations to achieve tangible business outcomes through AI integration.
Jennifer Jones-Mitchell, founder and CEO of Human Driven AI, emphasized the growing necessity for marketing teams to incorporate AI into their work: “Understanding how to apply AI to the job IS the job now. HDAI Certified delivers practical, current AI skills to help teams work faster, achieve better results and future-proof themselves.”
Core Training Components
The certification offers live, interactive training sessions focused on six key areas:
- AI Tools
- Prompt Engineering
- Agentic Automation
- Content Creation
- Analytics
- Ethical AI Use
Each session is tailored to an organization’s unique needs, enabling participants to apply their learning directly within their operational settings. Upon completion, participants receive a verified digital certificate, an annual shareable LinkedIn badge, and will be listed in the HDAI Certified company directory launching in 2026.
Customizable Learning Formats
HDAI Certified is exclusively available through corporate engagements, with two flexible training formats:
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Half-Day Workshops: Engaging live sessions suited for team offsites that provide hands-on experience and immediate application of AI principles.
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Custom Team Trainings: Comprehensive sessions designed to align with a department’s specific AI ecosystem and workflows, delivered across multiple sessions to foster gradual skill development and integration.
Both formats emphasize practical, applied learning, ensuring that teams depart equipped to employ AI responsibly across their campaigns and operations.
Impact and Insights
Organizations that have undergone Human Driven AI training have reported significant enhancements in efficiency and campaign outcomes. One communications director noted a swift reduction in repetitive tasks and improved reporting processes following certification.
Jennifer Jones-Mitchell remarked on the importance of contemporary, impactful training: “AI is transforming how we work, create, and communicate. Teams must learn in the context of their tools and objectives to seamlessly integrate AI and lead their industry’s future.”
Learn More
The HDAI Certified program emphasizes real-time practice and collaborative learning, aiming to empower marketing, PR, and communications teams with the confidence to apply AI effectively.
For further details about the HDAI Certified program and its benefits, visit hdai-certified.com.
About Human Driven AI: Founded in 2023 by Jennifer Jones-Mitchell, Human Driven AI is an award-winning, woman-owned firm based in Atlanta, dedicated to merging AI strategies with marketing excellence to deliver customized, ethical training solutions that foster sustainable business impacts. Discover more at humandrivenai.com.
