Direct Agents Launches AI-Driven Media Management Tool for Growth Brands
Direct Agents has introduced Launchpad, an innovative AI-powered media management solution tailored for startups and high-growth brands seeking to enhance their marketing capabilities without the typical overhead expenses associated with traditional agencies. Revealed on October 20, 2025, from the company’s new Austin office, Launchpad aims to support lean teams by combining strategic human insight with advanced automation.
In a dynamic marketing landscape, many growth-stage companies require quick access to strategic media management solutions. “Today’s agile marketing teams prefer less bureaucracy and more actionable results,” stated Jackson Richards, VP of Strategy at Direct Agents. “Launchpad enables these companies to focus their resources efficiently while benefiting from expert knowledge and streamlined execution.”
Key Features of Direct Agents Launchpad:
- Tailored for Growth: Specifically designed for startups and challenger brands to scale effectively without needing large in-house teams.
- Incorporation of AI and Automation: Proprietary technology simplifies media planning, creative optimization, and reporting while ensuring human oversight.
- Transparent Engagement: Clearly defined service boundaries and structured communications foster predictable performance outcomes.
The Launchpad service not only empowers brands during their growth phases but also allows for seamless scalability. As companies expand, they can readily integrate additional services such as creative strategy or advanced analytics, or shift to comprehensive agency partnerships as needed.
Founded with the mission to provide powerful marketing tools to brands of all sizes, Direct Agents remains committed to delivering innovation and efficiency through its proprietary technology platform, Kanopy AI. This initiative opens pathways for startups to access the same level of marketing expertise traditionally reserved for larger enterprises.
For additional details, visit Direct Agents or contact Isabella Rios at 1 (212) 925-6558.
